Walk through any San Diego parking lot and you will see a wide mix of vehicles from Japanese, Korean and European brands. Import cars have long been popular with California drivers, and buying one pre-owned can be a smart way to get the features you want at a lower price. At Bancroft Auto Sales, we specialize in quality used imports, so we talk with shoppers about these vehicles every day. This guide covers why people choose used imports, the trade-offs to consider and how to pick the right one.
An “import” usually refers to a vehicle from a brand headquartered outside the United States. That includes many Japanese brands, Korean brands and European brands such as BMW, Mercedes-Benz, Audi and Volkswagen. Today, many vehicles from these brands are actually built in North American factories, while some domestic-brand vehicles are assembled abroad. In everyday car shopping, “import” simply describes the brand’s origin rather than where a specific car was built.
Many import brands offer compact cars, sedans and crossovers designed with fuel economy in mind, along with hybrid options. For commuters driving across San Diego County every day, efficient vehicles can help reduce fuel spending.
Several import brands have built strong reputations for durability and long service life when vehicles are properly maintained. Reliability varies by model, year and powertrain, so it is worth researching the specific vehicle you are considering.
Import vehicles often come well equipped, with comfortable interiors, modern infotainment and driver-assistance technology. Buying pre-owned can put a higher trim level within reach.
European luxury brands such as BMW offer refined driving dynamics, premium materials and advanced technology. Because luxury vehicles tend to depreciate significantly in their first few years, a pre-owned model can offer a premium experience at a much lower price than new.
Some import models hold their value well, which can help when it is time to trade in or sell. Resale value depends on the model, condition, mileage and market demand.
No vehicle is perfect for everyone. Keep these points in mind:
Compact cars and midsize sedans are often a strong fit for daily commuting, with good fuel economy and easy parking in neighborhoods like North Park and City Heights.
Import crossovers, SUVs and minivans provide flexible seating and cargo space. Look for rear-seat room, car seat anchors and cargo capacity that fits your routine.
European sport sedans and coupes offer engaging handling and performance. Pay close attention to service history, tire condition and brake wear, since performance cars can be driven hard.
If your priority is keeping costs low, focus on models with a reputation for affordable maintenance and good fuel economy, and set aside money for routine service.
A new vehicle offers the latest features and a full factory warranty, but it also loses a large share of its value in the first few years of ownership. A used import lets the first owner absorb much of that early depreciation. In exchange, you accept some wear and a shorter or expired factory warranty, depending on age and mileage. For many shoppers, a well-maintained vehicle that is a few years old strikes the best balance between price, features and remaining life. If a vehicle is still within its original factory warranty period, ask whether any coverage remains and how it transfers to a new owner. Always read the Buyers Guide on a used vehicle to see whether it is being sold with a dealer warranty or as is.
Good maintenance is the best way to protect your investment:
Financing a used import works the same way as financing any other used vehicle. Your credit, income, down payment, the vehicle’s age and price, and the loan term all play a role. Remember to budget for insurance and maintenance along with the monthly payment. Our used car financing guide explains how to compare offers, and you can get started with our secure online credit application.
It depends on the brand and model. Many mainstream imports have reasonable maintenance costs, while European luxury models often cost more to service.
Mileage matters, but maintenance history and condition matter just as much. A well-maintained vehicle with higher mileage can be a better choice than a neglected low-mileage one.
Bancroft Auto Sales specializes in quality used imports, with inventory constantly being added. Browse our current vehicles, or use the Car Finder to tell us the make and model you want. You can also get your trade-in value and contact us to schedule a test drive at 4247 El Cajon Blvd.